#736449 Hex Color
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Muted and earthy, #736449 is a dark yellow-olive with ashy brown undertones and very low saturation. Its matte, dusty quality suggests restraint, tradition, and grounded outdoor use. The hex code works well as a supporting tone for organic packaging, construction or military-inspired branding, and nature-led layouts. Use white text for readable body copy, with a 5.8:1 contrast ratio.
Questions about #736449
What is #736449 in RGB, HSL and CMYK?
In RGB, #736449 is rgb(115, 100, 73), in HSL hsl(39, 22%, 37%) and in CMYK 0%, 13%, 37%, 55%.
What colors pair well with #736449?
#736449 pairs well with warm off-white, terracotta, and muted navy. Terracotta adds controlled warmth, while navy creates stronger contrast without making the palette feel bright. Use #736449 as a supporting tone when another color carries the main visual focus.
Is #736449 readable on white or black?
#736449 has a 5.75:1 contrast ratio on white and 3.64:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.