#731A8A Hex Color
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#731a8a is a deep violet purple with a dim, cool cast. Its low lightness gives it a shadowed, serious mood, which suits dark mode UI, gaming themes, and luxury branding. White text on this hex code reaches about 9.4:1 contrast, so it holds up behind small body copy. Pair it with muted gold or warm plum to keep large areas from reading flat.
Questions about #731a8a
What is #731a8a in RGB, HSL and CMYK?
In RGB, #731a8a is rgb(115, 26, 138), in HSL hsl(288, 68%, 32%) and in CMYK 17%, 81%, 0%, 46%.
What colors pair well with #731a8a?
Its cool, dark violet works well against muted gold, dusty lavender, or a warm terracotta accent for contrast. Avoid bright reds nearby, since they compete with the purple's depth.
Is #731a8a readable on white or black?
#731a8a has a 9.35:1 contrast ratio on white and 2.24:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.