#72AAC9 Hex Color

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Hex color #72aac9 graphic
For calm interfaces and baby product packaging, dusty blue is a steady pick. #72aac9 carries gray undertones, so it reads soft and muted rather than bright. It works best as a supporting tone behind black text, which hits about 8.3:1 contrast, though it can wash out next to plain white. Pair it with deep navy for a grounded, nautical feel.

Questions about #72aac9

What is #72aac9 in RGB, HSL and CMYK?
In RGB, #72aac9 is rgb(114, 170, 201), in HSL hsl(201, 45%, 62%) and in CMYK 43%, 15%, 0%, 21%. Browse more shades of blue with names and hex codes.
What colors pair well with #72aac9?
Deep navy is the strongest partner for #72aac9 because the darker blue grounds its muted tone and gives designs a nautical, anchored feel. Warmer accents like terracotta or soft cream keep it from reading too cold.
Is #72aac9 readable on white or black?
#72aac9 has a 2.52:1 contrast ratio on white and 8.30:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it is too faint for text and on black it works for body text. Try other pairs in the contrast checker.