#724F30 Hex Color
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This dark brown carries an ashy, dusty quality that grounds design work with a serious, organic feel. It works best as a supporting tone or accent rather than a primary background, as large blocks can appear muddy. Pair it with soft cream or crisp white text for excellent legibility. The hex code for this muted, warm tone is #724f30.
Questions about #724f30
What is #724f30 in RGB, HSL and CMYK?
In RGB, #724f30 is rgb(114, 79, 48), in HSL hsl(28, 41%, 32%) and in CMYK 0%, 31%, 58%, 55%.
What colors pair well with #724f30 in a design scheme?
How should I use #724f30 without it making my design feel muddy?
Reserve #724f30 for accent elements, borders, or typography rather than large background blocks. Because this brown is quite dark and desaturated, it requires significant negative space or very light surrounding colors to maintain visual clarity and impact.
Is #724f30 readable on white or black?
#724f30 has a 7.30:1 contrast ratio on white and 2.87:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.