Sepia
A grounded and serious dark brown

Sepia is a desaturated, dark brown that feels grounded and serious. Because it fits both vintage aesthetics and modern minimalism, the hex code #704214 creates an excellent foundation for moody branding or organic product labels. For best readability, pair this dark shade with off-white text. It maintains an 8.5:1 contrast ratio, which ensures accessibility even when setting small, dense type.
Questions about Sepia
What is the hex code for Sepia?
Sepia is #704214. In RGB that is rgb(112, 66, 20), in HSL hsl(30, 70%, 26%) and in CMYK 0%, 41%, 82%, 56%.
Does #704214 work well for body text?
Yes, but strictly for large headings or branding elements rather than small, dense paragraphs. Because #704214 is quite dark, ensure you pair it with a very light background, such as cream or off-white, to maintain a high enough contrast ratio for comfortable legibility.
What colors pair well with Sepia #704214?
This earthy shade excels when paired with muted, natural tones. It looks particularly sophisticated alongside sage green or soft terracotta, which help balance its serious, desaturated warmth without overpowering the vintage, organic mood it creates.
Is Sepia readable on white or black?
Sepia has a 8.47:1 contrast ratio on white and 2.47:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.