#696464 Hex Color
A stable and versatile mid-tone grey
This dusty, mid-tone grey reads as a stable neutral for professional interfaces and minimal design projects. Because it maintains enough contrast for small text, #696464 works well as a base for readable body copy. It feels flatter than pure black, offering a softer alternative for UI backgrounds. Use this hex code alongside warm off-whites to avoid a washed-out appearance in your final layout.
Questions about #696464
What is #696464 in RGB, HSL and CMYK?
In RGB, #696464 is rgb(105, 100, 100), in HSL hsl(0, 2%, 40%) and in CMYK 0%, 5%, 5%, 59%.
Does #696464 read as a warm or cool grey?
#696464 leans toward a warm grey due to its red undertones, which prevent it from looking cold or sterile. This warmth allows it to blend more naturally with organic tones or earthy terracotta accents than a typical blue-toned grey would.
Is #696464 readable on white or black?
#696464 has a 5.82:1 contrast ratio on white and 3.60:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.