#400909 Hex Color
Online color picker to view shades, tints, color codes, and complementary colors
This deep, unsaturated maroon feels heavy and grounded. Because it is so dark, #400909 works best as an accent or a moody, atmospheric background rather than for large blocks of text. Pair it with soft cream or muted gold to cut its intensity. This hex code provides excellent contrast for white, making it a strong choice for high-end, formal branding or dark-themed UI components.
Questions about #400909
What is #400909 in RGB, HSL and CMYK?
In RGB, #400909 is rgb(64, 9, 9), in HSL hsl(0, 75%, 14%) and in CMYK 0%, 86%, 86%, 75%.
What colors pair well with #400909?
Because #400909 is an intensely dark and heavy shade, it pairs best with lighter, neutral tones like cream or warm beige to cut its visual weight. Using it alongside muted golds or soft metallics can elevate its formality for high-end branding projects.
Is #400909 suitable for text or UI backgrounds?
#400909 is extremely dark, making it an excellent choice for moody, atmospheric backgrounds where white or light-colored text provides high contrast. However, it should generally be avoided for body text, as its lack of saturation and low brightness can strain readability.
Is #400909 readable on white or black?
#400909 has a 16.65:1 contrast ratio on white and 1.26:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.