#390C22 Hex Color

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Hex color #390c22 graphic
This dark, unsaturated plum functions as a moody neutral with significant depth. It feels grounded and serious, avoiding the sugary brightness typical of lighter pinks. Because the hex code #390c22 sits so low in lightness, white text remains highly legible against it. This shade works best as a primary background in dark mode designs, especially when paired with soft cream or muted gold accents.

Questions about #390c22

What is #390c22 in RGB, HSL and CMYK?
In RGB, #390c22 is rgb(57, 12, 34), in HSL hsl(331, 65%, 14%) and in CMYK 0%, 79%, 40%, 78%. Browse more shades of pink with names and hex codes.
What colors pair well with #390c22?
Because #390c22 is so dark and unsaturated, it pairs best with soft neutrals like cream or muted gold accents. These pairings prevent the design from feeling too heavy while allowing the depth of the plum to anchor the visual composition.
Is #390c22 effective for text in UI design?
Using #390c22 as a background color is highly effective for dark mode interfaces, as white or very light text provides excellent readability against its dark, moody surface. Avoid using this hex code for body text, as it will lack sufficient contrast against most backgrounds.
Is #390c22 readable on white or black?
#390c22 has a 16.80:1 contrast ratio on white and 1.24:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.