#312928 Hex Color
Online color picker to view shades, tints, color codes, and complementary colors
This extremely dark, dusty red sits on the edge of neutral, functioning almost like a warm charcoal. Because it is so muted, #312928 works best as a moody background or a grounding base color. It provides excellent contrast for white text, ensuring high legibility in interface designs. Use it in minimalist branding when black feels too harsh and traditional brown lacks the necessary intensity.
Questions about #312928
What is #312928 in RGB, HSL and CMYK?
In RGB, #312928 is rgb(49, 41, 40), in HSL hsl(7, 10%, 17%) and in CMYK 0%, 16%, 18%, 81%.
How can I use #312928 effectively in UI design?
Use #312928 as a grounded background color to provide high legibility for white text without the harshness of solid black. It adds a premium, organic feel to interfaces that require a dark mode or moody, sophisticated aesthetic.
Does #312928 lean more toward red or brown?
This color sits on the border of a deep, desaturated red and a warm charcoal. Because the red undertones are so subtle, it reads as a near-neutral dark brown, making it extremely versatile for pairing with varied accent colors.
Is #312928 readable on white or black?
#312928 has a 14.20:1 contrast ratio on white and 1.47:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.