#28367B Hex Color

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Hex color #28367b graphic
This deep, muted indigo carries a heavy, serious weight, making it ideal for corporate branding or moody UI backgrounds. Because it is quite dark, #28367b provides excellent readability when paired with high-contrast white text. Use it as a dominant base color for professional projects where you want to project stability, but keep in mind that it can feel overly formal or cold if not balanced with warmer accent tones.

Questions about #28367b

What is #28367b in RGB, HSL and CMYK?
In RGB, #28367b is rgb(40, 54, 123), in HSL hsl(230, 51%, 32%) and in CMYK 67%, 56%, 0%, 52%. Browse more shades of blue with names and hex codes.
What colors pair well with #28367b in professional branding?
This deep indigo works best when balanced against clean white or light, cool-toned neutrals to ensure readability. To warm up the palette, integrate soft terracotta or muted gold accents, which counteract the formal and cold nature of this heavy base color.
Is #28367b readable on white or black?
#28367b has a 11.02:1 contrast ratio on white and 1.90:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.