#0770AA Hex Color
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This unsaturated mid-tone blue carries a grounded, professional weight. Because #0770aa offers a solid 5.4:1 contrast ratio against white, it serves as an excellent choice for clear, legible body text in corporate UI design. Pair it with soft grays or creams to keep the interface approachable. This hex code works best when used as a reliable, dominant base color for technology or financial branding.
Questions about #0770aa
What is #0770aa in RGB, HSL and CMYK?
In RGB, #0770aa is rgb(7, 112, 170), in HSL hsl(201, 92%, 35%) and in CMYK 96%, 34%, 0%, 33%. Browse more shades of blue with names and hex codes.
Why is #0770aa a strong choice for UI body text?
This specific mid-tone blue provides a solid 5.4:1 contrast ratio against white backgrounds, ensuring your interface text remains legible and accessible. It delivers a professional, grounded aesthetic that avoids the visual strain often caused by overly vibrant or neon blue tones.
What colors pair well with #0770aa for a balanced palette?
Is #0770aa readable on white or black?
#0770aa has a 5.37:1 contrast ratio on white and 3.90:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.