#013D72 Hex Color
Commanding navy blue with moody depth
This saturated navy is a formal, authoritative tone that anchors professional brand identities. Because of its dark, moody depth, it serves best as a dominant base or background color. While white text is readable over it for accessibility, the color can appear too heavy if used as a primary accent. The hex code for this deep shade is #013d72.
Questions about #013d72
What is #013d72 in RGB, HSL and CMYK?
In RGB, #013d72 is rgb(1, 61, 114), in HSL hsl(208, 98%, 23%) and in CMYK 99%, 46%, 0%, 55%.
What design elements pair best with #013d72?
Use #013d72 as a dark, grounding background for high-contrast white typography or metallic accents like silver and gold. It also functions well when paired with creams or soft neutrals to prevent the overall design from feeling too heavy or oppressive.
Is #013d72 readable on white or black?
#013d72 has a 10.98:1 contrast ratio on white and 1.91:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.