#004972 Hex Color
A serious, authoritative deep navy blue
#004972 is a deep, unsaturated shade with a serious and authoritative presence. Its cool, dark composition works exceptionally well as a primary background color for corporate or tech interfaces. Because white text maintains a strong 9.6:1 contrast ratio against it, the color remains highly readable even with small body type. Pair this hex code with muted gold or cream for a sophisticated, traditional look.
Questions about #004972
What is #004972 in RGB, HSL and CMYK?
In RGB, #004972 is rgb(0, 73, 114), in HSL hsl(202, 100%, 22%) and in CMYK 100%, 36%, 0%, 55%.
What colors pair well with #004972 for a professional design?
#004972 works exceptionally well with muted gold, cream, or soft off-white tones to create a traditional, high-end appearance. Using these warmer neutrals balances the deep, cool nature of the blue, ensuring your text remains sharp and your interface feels sophisticated rather than sterile.
Is #004972 readable on white or black?
#004972 has a 9.56:1 contrast ratio on white and 2.19:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it is too faint for text. Try other pairs in the contrast checker.