#FFF0C4 Hex Color
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Rich Ivory is a luminous, unsaturated pastel that acts as a warmer, gentler alternative to standard white. Because it carries high brightness and subtle yellow undertones, it works well as a background for clean, minimal interfaces. Pair this hex code, #fff0c4, with dark charcoal text to ensure maximum readability and accessibility, as its lightness can wash out weaker colors if used incorrectly.
About Rich Ivory
Butter softening on warm shortbread
What does rich ivory mean?
Rich Ivory often suggests comfort, kitchen warmth, and gentle light. Its near-white lightness and very low saturation give it a soft, unhurried feel.
Where you see rich ivory
- unsalted butter
- parchment paper
- vanilla custard
- beeswax
- manila folders
- ripe banana flesh
What it works for
It works well as a background or base color in warm palettes, especially where a plain white would feel too stark.
What colors go with rich ivory?
Chocolate #d2691eDeep brown gives this pale yellow real weight and a dessert-like warmth.Sage Green #9caf88The muted green keeps things soft while its cooler tone balances the yellow.Terracotta #e2725bTwo warm earth tones stack into a sunny, clay-pot palette.Slate Blue #6a5acdThe cool gray-blue cuts the sweetness and adds quiet contrast.Espresso #4e312dA near-black brown anchors the lightness with a strong, roasted edge.
Questions about Rich Ivory
What is the hex code for Rich Ivory?
Rich Ivory is #fff0c4. In RGB that is rgb(255, 240, 196), in HSL hsl(45, 100%, 88%) and in CMYK 0%, 6%, 23%, 0%.
Is Rich Ivory readable on white or black?
Rich Ivory has a 1.13:1 contrast ratio on white and 18.51:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it is too faint for text and on black it works for body text. Try other pairs in the contrast checker.