#FF97AA Hex Color
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#ff97aa is a light, highly saturated pink-red with a warm, glowing character. Its softness suits spring campaigns, baby products, romance, and playful sales graphics, while its energy can signal urgency in small accents. Use it as a supporting tone rather than a dominant background, and pair it with black text; this hex code provides strong readable contrast.
Questions about #ff97aa
What is #ff97aa in RGB, HSL and CMYK?
In RGB, #ff97aa is rgb(255, 151, 170), in HSL hsl(349, 100%, 80%) and in CMYK 0%, 41%, 33%, 0%.
What colors pair well with #ff97aa in a design palette?
Is #ff97aa readable on white or black?
#ff97aa has a 2.04:1 contrast ratio on white and 10.25:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it is too faint for text and on black it works for body text. Try other pairs in the contrast checker.