#FF4A98 Hex Color

Online color picker to view shades, tints, color codes, and complementary colors

Hex color #ff4a98 graphic
Bold and highly saturated, #ff4a98 is a warm pink with a luminous, magenta-leaning finish. Its high energy suits calls to action, fashion, cosmetics, and playful branding, while black text remains readable for small body copy at about a 6.7:1 contrast ratio. Use the hex code #ff4a98 as a focused accent rather than a full-page background.

Questions about #ff4a98

What is #ff4a98 in RGB, HSL and CMYK?
In RGB, #ff4a98 is rgb(255, 74, 152), in HSL hsl(334, 100%, 65%) and in CMYK 0%, 71%, 40%, 0%.
What colors pair well with #ff4a98?
It pairs best with black, white, charcoal, and deep navy because those darker or neutral tones balance its saturated warmth while keeping the pink visually prominent in buttons, layouts, and fashion-focused palettes.
Is #ff4a98 readable on white or black?
#ff4a98 has a 3.14:1 contrast ratio on white and 6.68:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.