#FD695A Hex Color
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#fd695a is a bright, saturated red with warm coral and orange undertones. Its bold energy suits calls to action, sale graphics, sports branding, and small interface accents, though it can feel intense across large backgrounds. Pair it with deep navy for contrast. Black text remains highly readable, with about a 7.3:1 contrast ratio. The hex code is #fd695a.
Questions about #fd695a
What is #fd695a in RGB, HSL and CMYK?
In RGB, #fd695a is rgb(253, 105, 90), in HSL hsl(6, 98%, 67%) and in CMYK 0%, 58%, 64%, 1%.
Does #fd695a read as a warm or cool color?
#fd695a reads as a warm, energetic red because its red base carries noticeable coral and orange undertones, giving it a lively presence that suits action-focused designs, bright seasonal palettes, and small high-attention accents.
What colors pair well with #fd695a?
#fd695a pairs well with deep navy, which provides strong cool contrast without competing with its coral warmth; white keeps the look clean and bright, while charcoal or black can ground the color in text and supporting elements.
Is #fd695a readable on white or black?
#fd695a has a 2.85:1 contrast ratio on white and 7.34:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it is too faint for text and on black it works for body text. Try other pairs in the contrast checker.