#F0F3F7 Hex Color
Airy, cool, and perfectly restrained neutral

#f0f3f7 is a bleached, near-white neutral with minimal chroma. Because it offers high contrast against black text, this shade is ideal for clean, professional UI backgrounds where pure white feels too sterile. It provides a sense of open space and restraint. Use it as a dominant base to ground bold typography, as it can look washed out if placed directly next to brighter white elements.
Questions about #f0f3f7
What is #f0f3f7 in RGB, HSL and CMYK?
In RGB, #f0f3f7 is rgb(240, 243, 247), in HSL hsl(214, 30%, 95%) and in CMYK 3%, 2%, 0%, 3%.
Why choose #f0f3f7 over pure white for UI design?
Using #f0f3f7 prevents the sterile, jarring appearance often caused by pure white backgrounds in digital interfaces. Its minimal chroma creates a more professional, grounded look that improves readability for black typography while maintaining a bright, open feeling for the user.
Is #f0f3f7 readable on white or black?
#f0f3f7 has a 1.11:1 contrast ratio on white and 18.86:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it is too faint for text and on black it works for body text. Try other pairs in the contrast checker.