#F04971 Hex Color

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Hex color #f04971 graphic
This saturated, warm red has a bright pink undertone and medium-light value, giving layouts instant energy. The hex code #f04971 works best as a small accent for buttons, sale labels, sports graphics, and romance branding. Pair it with deep navy or charcoal, and use black text for about 5.9:1 contrast, meeting WCAG AA for body text.

Questions about #f04971

What is #f04971 in RGB, HSL and CMYK?
In RGB, #f04971 is rgb(240, 73, 113), in HSL hsl(346, 85%, 61%) and in CMYK 0%, 70%, 53%, 6%.
What colors pair well with #f04971?
#f04971 pairs well with navy, charcoal, and soft neutrals because their darker, quieter tones balance its saturated pink-red energy, creating clear supporting backgrounds for buttons, labels, headings, and other focused accents.
Is #f04971 a warm or cool color?
#f04971 reads as a warm color because its red base is shifted toward a vivid pink undertone, creating an energetic, playful feel rather than the calm, receding effect often associated with blue-leaning pinks.
Is #f04971 readable on white or black?
#f04971 has a 3.56:1 contrast ratio on white and 5.89:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.