#EF99BB Hex Color
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Soft yet clearly saturated, #ef99bb is a warm, medium-light pink with rosy red undertones. Its fresh, glowing character suits spring campaigns, cosmetics, confectionery, and romance-focused branding. Use it as a supporting tone beside deep navy or charcoal rather than a full white-heavy palette. The hex code #ef99bb also supports highly readable black body text.
Questions about #ef99bb
What is #ef99bb in RGB, HSL and CMYK?
In RGB, #ef99bb is rgb(239, 153, 187), in HSL hsl(336, 73%, 77%) and in CMYK 0%, 36%, 22%, 6%.
What colors pair well with #ef99bb in a palette?
Is #ef99bb readable on white or black?
#ef99bb has a 2.11:1 contrast ratio on white and 9.94:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it is too faint for text and on black it works for body text. Try other pairs in the contrast checker.