#EF5D75 Hex Color
Online color picker to view shades, tints, color codes, and complementary colors
#ef5d75 is a soft, punchy coral red that leans pink, sitting right between a true red and a warm pink. On screen it reads as fresh and energetic, which makes it a strong choice for calls to action, sale badges, and accents that need to pull the eye without shouting. It pairs especially well with deep charcoal or navy text, cool grays, and cream backgrounds, where its warmth keeps layouts from feeling sterile. Used at full strength it demands attention, so many designers save it for buttons, highlights, and small emphasis moments rather than large background fills, where it can overwhelm both the layout and the text placed on top of it.
Questions about #ef5d75
What is #ef5d75 in RGB, HSL and CMYK?
In RGB, #ef5d75 is rgb(239, 93, 117), in HSL hsl(350, 82%, 65%) and in CMYK 0%, 61%, 51%, 6%.
What colors pair well with #ef5d75 in a design?
This coral red works best against cool, calm partners. Try pairing it with deep charcoal or navy for strong contrast, soft cream or off-white for a warmer editorial feel, or muted teal for a complementary pairing that lets both colors shine. Keep surrounding colors muted so this shade stays the focal point.
Is #ef5d75 readable on white or black?
#ef5d75 has a 3.23:1 contrast ratio on white and 6.49:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.