#ED3D73 Hex Color
Online color picker to view shades, tints, color codes, and complementary colors
#ed3d73 is a saturated red with a strong pink lean, loud enough to grab attention in small doses. It reads urgent and passionate without the aggression of pure red, which makes it useful for sale badges, buttons, and entertainment branding. Black text on it hits about 5.5:1 contrast, so it passes WCAG AA behind body copy. Treat it as an accent in a 10 percent role; at full-page scale it tires the eye fast.
Questions about #ed3d73
What is #ed3d73 in RGB, HSL and CMYK?
In RGB, #ed3d73 is rgb(237, 61, 115), in HSL hsl(342, 83%, 58%) and in CMYK 0%, 74%, 51%, 7%.
What colors pair well with #ed3d73?
Deep teal gives a sharp complementary contrast, while charcoal and plum build a softer, moodier palette. Warm neutrals tend to wash it out.
Is #ed3d73 readable on white or black?
#ed3d73 has a 3.80:1 contrast ratio on white and 5.51:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.