#ED2C48 Hex Color
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Bold and highly saturated, #ed2c48 is a warm red with a slight pink cast and strong visual energy. It brings urgency, passion, and speed to calls to action, sports graphics, food branding, and sale campaigns. Use the hex code as a small accent against charcoal, cream, or deep navy rather than a full-page background.
Questions about #ed2c48
What is #ed2c48 in RGB, HSL and CMYK?
In RGB, #ed2c48 is rgb(237, 44, 72), in HSL hsl(351, 84%, 55%) and in CMYK 0%, 81%, 70%, 7%.
What colors pair well with #ed2c48?
It pairs well with charcoal, cream, and deep navy, whose restrained tones let its saturated warm red stand out in buttons, badges, sports graphics, and food-focused layouts without making the whole design feel overwhelming.
Is #ed2c48 a warm or cool color?
It reads as a warm red because its red base is shifted toward pink rather than blue, giving #ed2c48 a lively, urgent feel suited to calls to action, sale graphics, sports visuals, and energetic food branding.
Is #ed2c48 readable on white or black?
#ed2c48 has a 4.15:1 contrast ratio on white and 5.05:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.