#E998A1 Hex Color

Soft warmth with a rosy lift

Hex color #e998a1 graphic
A soft, warm red with a muted pink cast, #e998a1 feels fresh and youthful without becoming sugary. Its light, unsaturated finish suits spring branding, baby products, romance, and gentle UI accents. Use it as a supporting tone beside deep navy or charcoal; black text remains highly readable, with about a 9.5:1 contrast ratio. The hex code is #e998a1.

Questions about #e998a1

What is #e998a1 in RGB, HSL and CMYK?
In RGB, #e998a1 is rgb(233, 152, 161), in HSL hsl(353, 65%, 75%) and in CMYK 0%, 35%, 31%, 9%.
What colors pair well with #e998a1?
#e998a1 pairs well with deep navy or charcoal, whose cooler, grounded character balances its warm pink cast and keeps the palette from feeling sugary, making them useful for headings, borders, and larger blocks.
Does #e998a1 read as a warm or cool color?
#e998a1 reads as a warm red with a muted pink cast because its hue sits near red while its softened, light finish reduces intensity and keeps the color approachable in most palettes. That combination gives designs a gentle, youthful warmth rather than a fiery red.
Is #e998a1 readable on white or black?
#e998a1 has a 2.21:1 contrast ratio on white and 9.47:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it is too faint for text and on black it works for body text. Try other pairs in the contrast checker.