#E64A3C Hex Color

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Hex color #e64a3c graphic
With its high saturation and medium lightness, #e64a3c is a warm, vivid red with a slight orange undertone. The #e64a3c hex code brings energy and urgency to calls to action, sports graphics, food branding, and sale accents. Use it as a focused accent rather than a full background; black text reaches about 5.4:1 contrast for readable body copy.

Questions about #e64a3c

What is #e64a3c in RGB, HSL and CMYK?
In RGB, #e64a3c is rgb(230, 74, 60), in HSL hsl(5, 77%, 57%) and in CMYK 0%, 68%, 74%, 10%.
What colors pair well with #e64a3c?
Pair #e64a3c with navy, warm cream, or charcoal to ground its high saturation and slightly orange undertone, giving navy the clearest cool counterpoint while cream softens the overall effect in editorial layouts, packaging, and energetic interfaces.
Is #e64a3c better as an accent or background?
Use #e64a3c as a small accent or supporting tone rather than a dominant background, because its medium lightness and high saturation demand attention and can make large fields feel visually tiring. It works well for calls to action, sale markers, sports details, and urgent status cues.
Is #e64a3c readable on white or black?
#e64a3c has a 3.88:1 contrast ratio on white and 5.40:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.