#E61F3D Hex Color
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#e61f3d is a saturated, bright red with strong warmth and a slightly pink undertone. Its bold energy suits calls to action, sale graphics, sports branding, and urgent status cues. Use it as a focused accent rather than a full-page background. The hex code #e61f3d supports black text at about 4.6:1 contrast.
Questions about #e61f3d
What is #e61f3d in RGB, HSL and CMYK?
In RGB, #e61f3d is rgb(230, 31, 61), in HSL hsl(351, 80%, 51%) and in CMYK 0%, 87%, 73%, 10%.
What colors pair well with #e61f3d?
#e61f3d pairs well with charcoal, navy, and soft neutrals, which temper its saturated warmth while keeping the red prominent across interfaces, layouts, and promotional graphics without making the overall palette feel visually overloaded. For a livelier contrast, try a muted complementary hue rather than another highly saturated accent.
Does #e61f3d read as warm or cool?
#e61f3d reads as a warm red because its strong red base carries a noticeable pink undertone rather than shifting toward blue, giving it an energetic and urgent visual character in most palettes. Use it as a focused accent beside calmer surrounding colors.
Is #e61f3d readable on white or black?
#e61f3d has a 4.53:1 contrast ratio on white and 4.62:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works for body text. Try other pairs in the contrast checker.