#E5B990 Hex Color

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Hex color #e5b990 graphic
#e5b990 is a warm, pastel orange with a soft peach undertone and an ashy, low-saturation finish. Its mellow lightness brings a gentle, youthful feel to spring layouts, baby products, food packaging, and autumn themes. Use it as a supporting background or broad color field. Black text reaches about 11.7:1 contrast, enough for WCAG AA body text. The hex code is #e5b990.

Questions about #e5b990

What is #e5b990 in RGB, HSL and CMYK?
In RGB, #e5b990 is rgb(229, 185, 144), in HSL hsl(29, 62%, 73%) and in CMYK 0%, 19%, 37%, 10%.
What colors pair well with #e5b990?
#e5b990 pairs well with navy, charcoal, cool blue-green, and cream because these darker or cooler values sharpen its soft peach warmth without making the palette feel harsh in branding, packaging, or interface layouts. Keep cream in larger areas and reserve darker tones for type or structure.
Where does #e5b990 work best in a design?
#e5b990 works best as a broad background or supporting base in spring campaigns, baby products, food packaging, and youth-focused branding, where its light, dusty warmth adds softness without the visual force of a saturated orange. Pair it with black or a deep neutral for small text and fine details.
Is #e5b990 readable on white or black?
#e5b990 has a 1.79:1 contrast ratio on white and 11.67:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it is too faint for text and on black it works for body text. Try other pairs in the contrast checker.