#E2724A Hex Color
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Reach for #e2724a when a call to action needs heat without full red. This burnt orange is bold and saturated, with mellow warmth that suits autumn themes, food branding, and sale banners. It reads loud, so keep it as a 10% accent and pair it with deep teal or charcoal. Black text clears AA at 6.7:1 contrast. Other shades of orange sit nearby if you want a softer take.
Questions about #e2724a
What is #e2724a in RGB, HSL and CMYK?
In RGB, #e2724a is rgb(226, 114, 74), in HSL hsl(16, 72%, 59%) and in CMYK 0%, 50%, 67%, 11%.
What colors pair well with #e2724a?
Deep teal and charcoal are strong partners, since both cool the color down and let its warmth stand out. Cream and warm sand also work when you want a softer, autumn-style palette.
Is #e2724a readable on white or black?
#e2724a has a 3.11:1 contrast ratio on white and 6.73:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.