#E03431 Hex Color
Online color picker to view shades, tints, color codes, and complementary colors

The hex code #e03431 is a bold, saturated red with a warm, slightly orange lean. Its high saturation and mid lightness make it a natural accent for buttons, badges, and sale graphics, though it can overwhelm as a full background. Black text holds about 4.7:1 contrast on it, enough for WCAG AA body copy. Pair it with deep navy for a striking combination.
Questions about #e03431
What is #e03431 in RGB, HSL and CMYK?
In RGB, #e03431 is rgb(224, 52, 49), in HSL hsl(1, 74%, 54%) and in CMYK 0%, 77%, 78%, 12%.
What colors pair well with #e03431?
Is #e03431 readable on white or black?
#e03431 has a 4.46:1 contrast ratio on white and 4.70:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.