#DE9696 Hex Color
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Soft and lightly muted, #de9696 is a warm reddish tone with a dusty pastel finish. Its gentle lightness supports spring palettes, baby products, romantic branding, and food packaging without feeling overly sweet. Use it as a supporting color beside deep navy or charcoal; black text also reads clearly, with about 8.9:1 contrast. The hex code is #de9696.
Questions about #de9696
What is #de9696 in RGB, HSL and CMYK?
In RGB, #de9696 is rgb(222, 150, 150), in HSL hsl(0, 52%, 73%) and in CMYK 0%, 32%, 32%, 13%.
What colors pair well with #de9696?
#de9696 pairs well with deep navy, charcoal, and soft neutrals because its warm, dusty red creates gentle contrast while preserving the soft, romantic feel that suits spring layouts, baby products, food packaging, and understated accent treatments. Use it as a supporting color rather than a dominant dark.
Is #de9696 readable on white or black?
#de9696 has a 2.35:1 contrast ratio on white and 8.90:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it is too faint for text and on black it works for body text. Try other pairs in the contrast checker.