#DD49AF Hex Color
Online color picker to view shades, tints, color codes, and complementary colors
The hex code #dd49af is a highly saturated, medium-light magenta with warm pink and subtle violet undertones. Its strong brightness brings energy and attention to calls to action, cosmetics, fashion, and playful branding. Use it as a 10% accent beside navy or charcoal rather than a full background. Black text achieves about 5.6:1 contrast.
Questions about #dd49af
What is #dd49af in RGB, HSL and CMYK?
In RGB, #dd49af is rgb(221, 73, 175), in HSL hsl(319, 69%, 58%) and in CMYK 0%, 67%, 21%, 13%.
What colors pair well with #dd49af?
Is #dd49af warm or cool?
#dd49af reads as a warm magenta because its saturated pink base carries more red than blue, while a subtle violet undertone adds cool depth. That balance makes it feel energetic and expressive rather than purely soft or pastel.
Is #dd49af readable on white or black?
#dd49af has a 3.71:1 contrast ratio on white and 5.64:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.