#DA5A48 Hex Color
Warm terracotta with lively energy
Warm and strongly saturated, the hex color #da5a48 is a terracotta red with earthy orange undertones. Its medium lightness brings energy and warmth without pure red’s harshness, making it useful for calls to action, food branding, and autumn accents. Pair it with charcoal or deep navy as a supporting color; black body text reaches about 5.5:1 contrast. The hex code is #da5a48.
Questions about #da5a48
What is #da5a48 in RGB, HSL and CMYK?
In RGB, #da5a48 is rgb(218, 90, 72), in HSL hsl(7, 66%, 57%) and in CMYK 0%, 59%, 67%, 15%.
What colors pair well with #da5a48?
Is #da5a48 warm or cool?
#da5a48 reads as a warm color because its red base leans toward orange, giving the shade earthy terracotta character rather than a cool, blue- or purple-based red associated with icy palettes. Its strong saturation adds energy and visual warmth.
Is #da5a48 readable on white or black?
#da5a48 has a 3.79:1 contrast ratio on white and 5.53:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.