#D78A00 Hex Color
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Call-to-action buttons, sports branding, and autumn packaging give this bold orange a natural home. The hex code #d78a00 sits near amber, saturated and strong but mellow enough to avoid alarm. Black text passes AA behind it at about 7.5:1 contrast, so small copy stays readable. As a 10% accent it shines; full-bleed coverage can overwhelm.
Questions about #d78a00
What is #d78a00 in RGB, HSL and CMYK?
In RGB, #d78a00 is rgb(215, 138, 0), in HSL hsl(39, 100%, 42%) and in CMYK 0%, 36%, 100%, 16%.
What colors pair well with #d78a00?
Deep teal and charcoal make #d78a00 feel richer than the usual navy pairing. Cream softens it for warmer palettes, while black keeps the contrast sharp and graphic.
Is #d78a00 readable on white or black?
#d78a00 has a 2.79:1 contrast ratio on white and 7.52:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it is too faint for text and on black it works for body text. Try other pairs in the contrast checker.