#D54D1D Hex Color
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#d54d1d is a saturated, warm red with strong orange undertones and medium brightness. Its bold heat brings energy and urgency to calls to action, sports branding, food packaging, and sales graphics. Use it as a focused accent beside charcoal, cream, or deep navy rather than a full background. Black text provides about 4.9:1 contrast for accessible body copy. The hex code is #d54d1d.
Questions about #d54d1d
What is #d54d1d in RGB, HSL and CMYK?
In RGB, #d54d1d is rgb(213, 77, 29), in HSL hsl(16, 76%, 47%) and in CMYK 0%, 64%, 86%, 16%.
Which colors pair well with #d54d1d?
#d54d1d pairs well with charcoal, cream, and deep navy, which temper its saturated orange-red heat while preserving focus. Use it as an accent rather than a full background when you want the palette to feel energetic but controlled.
Is #d54d1d warm or cool, and what mood does it create?
#d54d1d is a warm red because its strong orange undertones push it toward heat rather than blue-based coolness. Its saturated, medium-bright appearance conveys energy, urgency, and appetite, making it useful for calls to action, sports graphics, and food packaging.
Is #d54d1d readable on white or black?
#d54d1d has a 4.27:1 contrast ratio on white and 4.90:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.