#D50032 Hex Color

A high-intensity red that commands attention

Hex color #d50032 graphic
#d50032 is a saturated, high-intensity red that commands immediate attention. Because of its extreme brightness, use it as a ten percent accent color rather than a dominant background. It pairs exceptionally well with charcoal grays and crisp off-whites. White text is highly readable against this hex code, meeting accessibility standards for small body text. Avoid overusing it, as it can quickly overwhelm a visual layout.

Questions about #d50032

What is #d50032 in RGB, HSL and CMYK?
In RGB, #d50032 is rgb(213, 0, 50), in HSL hsl(346, 100%, 42%) and in CMYK 0%, 100%, 77%, 16%.
How should I use #d50032 in a layout?
Limit #d50032 to about ten percent of your visual area as an accent, as its extreme brightness can quickly overwhelm a design. It works exceptionally well when paired with charcoal grays or crisp, clean off-whites to ground the intensity.
Is #d50032 readable on white or black?
#d50032 has a 5.41:1 contrast ratio on white and 3.87:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.