#D32A30 Hex Color
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Reach for #d32a30 when a sale banner or call-to-action button needs to stop the scroll. This saturated red leans slightly warm with a deep, brick-like undertone, so it reads bold without going neon. It works best as an accent, and white text passes AA contrast on it at about 5.1:1. The hex code #d32a30 also pairs well with navy for sports and entertainment branding.
Questions about #d32a30
What is #d32a30 in RGB, HSL and CMYK?
In RGB, #d32a30 is rgb(211, 42, 48), in HSL hsl(358, 67%, 50%) and in CMYK 0%, 80%, 77%, 17%.
What colors pair well with #d32a30?
Is #d32a30 readable on white or black?
#d32a30 has a 5.06:1 contrast ratio on white and 4.14:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.