#D12749 Hex Color
Intense saturated crimson with warm energy

This saturated crimson carries an intense, warm energy that demands immediate attention. Because #d12749 is so loud, it functions best as a high-impact accent color rather than a primary background shade. It pairs well with charcoal or soft grays to ground its inherent ferocity. The hex code #d12749 meets WCAG accessibility standards for body text when paired with white, ensuring readability for crucial calls to action.
Questions about #d12749
What is #d12749 in RGB, HSL and CMYK?
In RGB, #d12749 is rgb(209, 39, 73), in HSL hsl(348, 69%, 49%) and in CMYK 0%, 81%, 65%, 18%.
How should I use #d12749 effectively in my interface design?
#d12749 functions best as a high-impact accent color rather than a primary background shade because of its intense saturation. Use it sparingly for critical call-to-action buttons or highlights where you need to draw the user's eye immediately.
What colors pair well with #d12749 to balance its energy?
This crimson pairs exceptionally well with charcoal or deep, neutral grays to ground its inherent ferocity. Using these darker, muted tones alongside #d12749 creates a professional contrast that prevents the color from appearing overwhelming to the viewer.
Is #d12749 readable on white or black?
#d12749 has a 5.12:1 contrast ratio on white and 4.09:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.