#D0524B Hex Color

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Hex color #d0524b graphic
#d0524b is a warm terracotta red with strong saturation and softened earthy undertones. Its moderate lightness brings energy without pure red’s harshness. Use it for calls to action, food branding, or autumn palettes. It works well as a supporting tone with charcoal or deep navy. Black text reaches about a 5:1 contrast ratio. The hex code is #d0524b.

Questions about #d0524b

What is #d0524b in RGB, HSL and CMYK?
In RGB, #d0524b is rgb(208, 82, 75), in HSL hsl(3, 59%, 55%) and in CMYK 0%, 61%, 64%, 18%.
What colors pair well with #d0524b?
#d0524b pairs well with charcoal, deep navy, cream, and muted earth tones, balancing its warm terracotta character while keeping its strong saturation under control in interfaces, packaging, and seasonal layouts.
Is #d0524b warm or cool, and where does it work best?
#d0524b reads as a warm terracotta red because its red base is softened by earthy, muted undertones; it works especially well for calls to action, food branding, autumn palettes, and designs that need energy without a harsh pure-red effect.
Is #d0524b readable on white or black?
#d0524b has a 4.20:1 contrast ratio on white and 4.99:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.