#CC4949 Hex Color
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A warm, saturated red, #cc4949 has softened terracotta undertones that give its bright energy a grounded feel. The hex code works best as a focused accent for calls to action, labels, packaging, or autumn-inspired branding, especially beside navy or warm cream. Black text reaches about 4.6:1 contrast, suitable for WCAG AA body text.
Questions about #cc4949
What is #cc4949 in RGB, HSL and CMYK?
In RGB, #cc4949 is rgb(204, 73, 73), in HSL hsl(0, 56%, 54%) and in CMYK 0%, 64%, 64%, 20%.
What colors pair well with #cc4949?
Does #cc4949 read as warm or cool?
#cc4949 reads as a warm red because its terracotta undertones pull it slightly toward orange rather than blue, while its saturated base stays energetic and its earthy cast makes it approachable for autumn palettes, labels, and focused accents.
Is #cc4949 readable on white or black?
#cc4949 has a 4.54:1 contrast ratio on white and 4.61:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works for body text. Try other pairs in the contrast checker.