#C97344 Hex Color
Warm, grounded orange with creative energy
#c97344 is a warm, muted orange with brown undertones and moderate lightness. Its mellow saturation supports approachable branding for food packaging, sports graphics, autumn campaigns, and construction safety accents. It suggests optimism and creative energy. Use it as a supporting tone with navy or cream rather than a full-page background. The hex code #c97344 also supports black body text at about a 6:1 contrast ratio.
Questions about #c97344
What is #c97344 in RGB, HSL and CMYK?
In RGB, #c97344 is rgb(201, 115, 68), in HSL hsl(21, 55%, 53%) and in CMYK 0%, 43%, 66%, 21%.
What colors pair well with #c97344?
Where does #c97344 work well in design?
#c97344 works well as a supporting color in food packaging, sports graphics, autumn campaigns, and construction safety accents, where its warm, approachable energy adds emphasis without the intensity of a brighter orange.
Is #c97344 readable on white or black?
#c97344 has a 3.48:1 contrast ratio on white and 6.01:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.