#C90040 Hex Color
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#c90040 is a saturated, warm red with a subtle raspberry undertone and medium-dark value. Its bold intensity suits calls to action, sports branding, sale graphics, and small interface accents better than full-page backgrounds. White text reads clearly on this color at about 5.9:1 contrast, meeting WCAG AA for body text. The hex code is #c90040.
Questions about #c90040
What is #c90040 in RGB, HSL and CMYK?
In RGB, #c90040 is rgb(201, 0, 64), in HSL hsl(341, 100%, 39%) and in CMYK 0%, 100%, 68%, 21%.
Is #c90040 a warm or cool color?
#c90040 reads as a warm, saturated red because its subtle raspberry undertone leans toward magenta while retaining strong red intensity. That warmth gives it an energetic, assertive feel in interfaces and promotional graphics.
What colors pair well with #c90040?
Is #c90040 readable on white or black?
#c90040 has a 5.90:1 contrast ratio on white and 3.55:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.