#C12F40 Hex Color

Online color picker to view shades, tints, color codes, and complementary colors

Hex color #c12f40 graphic
Not cherry, not crimson. #c12f40 is a bold raspberry red, saturated but dark enough to read rich instead of shrill. That depth makes it a strong 10-percent accent for buttons, sale tags, and calls to action, though full backgrounds can crowd a layout. Pair it with navy or charcoal for contrast. Its hex code supports white text at about 5.6:1, which passes WCAG AA for body copy.

Questions about #c12f40

What is #c12f40 in RGB, HSL and CMYK?
In RGB, #c12f40 is rgb(193, 47, 64), in HSL hsl(353, 61%, 47%) and in CMYK 0%, 76%, 67%, 24%.
What colors pair well with #c12f40?
Deep teal, navy, and charcoal all balance the heat in #c12f40, while warm cream softens it for food or romance branding. Hold off on bright oranges nearby, since the two hues compete for attention.
Is #c12f40 readable on white or black?
#c12f40 has a 5.60:1 contrast ratio on white and 3.74:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.