#BF3E2F Hex Color
Warm Terracotta Red With Energy

The hex code #bf3e2f defines a warm, strongly saturated red with earthy terracotta and brown undertones. Its medium-dark value brings energy and urgency to branding, calls to action, food packaging, and autumn palettes. Use it as a focused accent or bold headline color with cream or charcoal. White text reaches about 5.3:1 contrast, meeting WCAG AA for body copy.
Questions about #bf3e2f
What is #bf3e2f in RGB, HSL and CMYK?
In RGB, #bf3e2f is rgb(191, 62, 47), in HSL hsl(6, 61%, 47%) and in CMYK 0%, 68%, 75%, 25%.
What colors pair well with #bf3e2f?
Is #bf3e2f a warm or cool red?
#bf3e2f reads as a warm red because its strong red base is tempered by earthy terracotta and brown undertones. Its medium-dark value gives it more grounded weight than a bright primary red, making it feel energetic without appearing neon.
Is #bf3e2f readable on white or black?
#bf3e2f has a 5.32:1 contrast ratio on white and 3.94:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.