#BEA79F Hex Color
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#bea79f acts as a dusty, muted terra-cotta with distinct gray undertones. This desaturated tone avoids the aggression of pure red, making it a sophisticated choice for neutral branding or packaging. It pairs effectively with deep charcoal or slate blue to anchor its warmth. Because of its light contrast, black text remains highly readable over this shade. The hex code for this ashy red is #bea79f.
Questions about #bea79f
What is #bea79f in RGB, HSL and CMYK?
In RGB, #bea79f is rgb(190, 167, 159), in HSL hsl(15, 19%, 68%) and in CMYK 0%, 12%, 16%, 25%.
What design styles work best with #bea79f?
The muted, earthy quality of #bea79f makes it an ideal choice for minimalist branding and wellness aesthetics where a grounded, natural feel is required. It works exceptionally well when paired with charcoal or deep slate tones for high-contrast, professional text legibility.
Does #bea79f read as a warm or cool tone?
While #bea79f is technically a warm terracotta, its distinct gray undertones neutralize its intensity, making it read as a sophisticated, cool-leaning neutral. This balance allows it to sit comfortably against both bright, crisp whites and dark, moody backdrops without overwhelming them.
Is #bea79f readable on white or black?
#bea79f has a 2.27:1 contrast ratio on white and 9.21:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it is too faint for text and on black it works for body text. Try other pairs in the contrast checker.