#BD9E98 Hex Color

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Hex color #bd9e98 graphic
#bd9e98 is a dusty, ashy red with warm gray and muted rose undertones. Its low saturation creates a restrained feeling, making it useful as a supporting tone in romantic branding, editorial layouts, or soft product packaging. Use black text for strong readability, with contrast around 8.5:1. The hex code for this muted red is #bd9e98.

Questions about #bd9e98

What is #bd9e98 in RGB, HSL and CMYK?
In RGB, #bd9e98 is rgb(189, 158, 152), in HSL hsl(10, 22%, 67%) and in CMYK 0%, 16%, 20%, 26%.
What colors pair well with #bd9e98?
#bd9e98 pairs well with charcoal, cream, taupe, and muted green, which balance its dusty rose warmth without overpowering it. Use darker neutrals for text and deeper accents for buttons, borders, or small focal details.
Does #bd9e98 read as warm or cool?
#bd9e98 reads as warm-leaning because its dusty red base carries muted rose and warm gray undertones. Its low saturation softens that warmth, so it can feel balanced rather than bright, especially beside clean white or cool blue-gray.
Is #bd9e98 readable on white or black?
#bd9e98 has a 2.46:1 contrast ratio on white and 8.50:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it is too faint for text and on black it works for body text. Try other pairs in the contrast checker.