#BD1616 Hex Color
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Bold and highly saturated, #bd1616 is a warm, medium-dark red with a clean, slightly deep undertone. Its strong presence suits calls to action, sports branding, food packaging, and emergency accents. Use it sparingly against pale neutrals, or pair it with charcoal for sharper contrast. White text reads clearly on this color. The hex code for this color is #bd1616.
Questions about #bd1616
What is #bd1616 in RGB, HSL and CMYK?
In RGB, #bd1616 is rgb(189, 22, 22), in HSL hsl(0, 79%, 41%) and in CMYK 0%, 88%, 88%, 26%.
What colors pair well with #bd1616?
The strongest pairings for #bd1616 use pale neutrals, charcoal, or warm off-white backgrounds to balance its saturation without competing with its warm red undertone, especially in buttons and accent areas.
Is #bd1616 readable on white or black?
#bd1616 has a 6.38:1 contrast ratio on white and 3.29:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.