#BD001F Hex Color
Online color picker to view shades, tints, color codes, and complementary colors
Dark like cranberry juice and twice as loud, this saturated red pulls the eye no matter where it sits. #bd001f works best as a bold accent or in large display type, since its intensity overwhelms fine detail. White text passes AA on it at about 6.6:1 contrast, and cool slate blues keep its heat in check.
Questions about #bd001f
What is #bd001f in RGB, HSL and CMYK?
In RGB, #bd001f is rgb(189, 0, 31), in HSL hsl(350, 100%, 37%) and in CMYK 0%, 100%, 84%, 26%.
What text color should you use on #bd001f?
White text reads most clearly on #bd001f, with a contrast ratio of about 6.6:1. That clears the WCAG AA threshold of 4.5:1, so small body copy stays readable. Dark text on this red does not meet the same standard.
What colors pair well with #bd001f?
Cool, muted tones balance this red's heat best, and slate blue is a strong choice for a supporting role. A deep charcoal works well for text and framing without competing for attention.
Is #bd001f readable on white or black?
#bd001f has a 6.59:1 contrast ratio on white and 3.18:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.