#BB8A49 Hex Color

Online color picker to view shades, tints, color codes, and complementary colors

Hex color #bb8a49 graphic
With its muted saturation and medium-light value, #bb8a49 is a mellow warm orange with brown and golden undertones. It brings optimism and an adventurous, creative edge to food packaging, sports graphics, autumn campaigns, and youth branding. Use it as a supporting tone or accent beside navy or charcoal. Black text meets WCAG AA contrast at about 6.8:1.

Questions about #bb8a49

What is #bb8a49 in RGB, HSL and CMYK?
In RGB, #bb8a49 is rgb(187, 138, 73), in HSL hsl(34, 46%, 51%) and in CMYK 0%, 26%, 61%, 27%.
Does #bb8a49 read as a warm or cool color?
#bb8a49 reads as a warm, mellow orange because its muted orange base carries brown and golden undertones, giving it a grounded yet optimistic character that suits autumn themes, food packaging, creative projects, and energetic accent elements.
What colors pair well with #bb8a49?
#bb8a49 pairs well with navy, charcoal, and off-white because these cooler or neutral companions balance its warm golden-brown cast, creating clear visual contrast in branding, packaging, editorial layouts, and seasonal campaigns.
Is #bb8a49 readable on white or black?
#bb8a49 has a 3.06:1 contrast ratio on white and 6.84:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works only for large text (24px, or 18.5px bold) and on black it works for body text. Try other pairs in the contrast checker.