#BB294D Hex Color

Online color picker to view shades, tints, color codes, and complementary colors

Hex color #bb294d graphic
#bb294d is a saturated, warm red with a lush berry undertone and medium-dark lightness. Its bold intensity suits calls to action, sports graphics, food branding, and small accents. Use it as a supporting tone with cream or charcoal, rather than a full background. The hex code #bb294d supports clear white text at about 5.9:1 contrast.

Questions about #bb294d

What is #bb294d in RGB, HSL and CMYK?
In RGB, #bb294d is rgb(187, 41, 77), in HSL hsl(345, 64%, 45%) and in CMYK 0%, 78%, 59%, 27%.
What colors pair well with #bb294d?
#bb294d pairs well with cream, warm ivory, and charcoal, which soften its saturated red character without making the palette feel dull. Use those lighter neutrals for space and readability around focused accents.
Is #bb294d readable on white or black?
#bb294d has a 5.93:1 contrast ratio on white and 3.53:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.