#B7322F Hex Color

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Hex color #b7322f graphic
Bold and warm, #b7322f is a saturated reddish red with enough depth to feel grounded rather than flashy. Its strong chroma brings urgency and passion to calls to action, sports branding, food packaging, and sale graphics. Use it as a small accent against charcoal or cream; white text remains readable at about a 6.0:1 contrast ratio. The hex code for this color is #b7322f.

Questions about #b7322f

What is #b7322f in RGB, HSL and CMYK?
In RGB, #b7322f is rgb(183, 50, 47), in HSL hsl(1, 59%, 45%) and in CMYK 0%, 73%, 74%, 28%.
What colors pair well with #b7322f?
#b7322f pairs well with charcoal, cream, and warm neutrals that soften its saturated red while preserving its energy, while muted sage or dusty blue can introduce a calmer, more balanced contrast in palettes and layouts.
Does #b7322f look warm or cool?
#b7322f reads as a warm red because its hue leans slightly toward orange rather than blue. Its high saturation creates urgency and passion, while the darker value keeps the impression grounded instead of flashy.
Is #b7322f readable on white or black?
#b7322f has a 5.98:1 contrast ratio on white and 3.51:1 on black. WCAG asks for 4.5:1 for body text and 3:1 for large text, so on white it works for body text and on black it works only for large text (24px, or 18.5px bold). Try other pairs in the contrast checker.